brochure and corporate
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company brochures & corporate literature, still very much an important aspect of marketing your products and services, although the growth of the internet has diminished this market to a degree, there are still many people who prefer to hold something in their hands and flick though at their leisure. A good company brochure, to many clients is one that helps people make a buying decision, so if you are in a competitive market, what is going to make a customer buy your product instead of your competitors? Yes cost, but if your prices are similar that decision comes down to the way people portray your business and if your literature looks good, you look good. At ad agency we firmly believe you ‘get what you pay for’. That's why we offer real value for money in terms of quality and service.
Working to iso9001 standards our brochures/corporate literature follow the same course, from an initial brief our team will start by doing a little research firstly about your competitors and secondly your target audience, once enough information has been gathered the first draft visuals will be produced, copywriting will be undertaken and also any necessary photography will be commissioned, once the brochure has been agreed, it is proof read and a full set of printers’ proofs are made for final sign off, eliminating errors prior to printing.
ad agency formula for a successful brochure,
the brief + research + visualisation + copywriting + photography + artwork + proof reading + printers proofs + print production = delivery